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GUY LAROCHE Guy Laroche is a contemporary French label known in the field of fashion for its boldness, youth and flair in adapting haute couture to modern requirements - creating collections that are simple and chic. With the launch of his own fashion house in 1956, Guy Laroche became a celebrated couturier overnight by proposing a new kind of image for women - of stunning colours, amazing cuts and materials. In 1982, Guy Laroche introduced its men's fragrance line - Drakkar Noir - that was to become an international must overnight. Synonymous with the passionate, sensuous and seductive modern male image, Drakkar Noir is a bold-spirited scent with a very masculine blend of lavender, citrus and a bouquet of spices and aromas such as coriander, juniper berries, cedarwood, vetiver and sandalwood. |
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